Witchcore is an aesthetic centered around the themes of witchcraft. It often involves how to perform spells, magic, or gem collecting. It has some elements of Cottagecore or Naturecore since some of the aesthetic revolves around the outdoor setting.


Witchcore visuals vary by type of witchcraft; however, there are patterns of objects and places frequently involved in witchcraft and witchcore as an aesthetic. Here is a general list of such items:

  • Glass bottles
    • Smaller potion bottles
  • Plants, especially flowers
    • Succulents
    • Bouquets
    • Herbs
    • Dried plants
  • Mushrooms
  • Moss
  • Forests
  • Fields of flowers
  • Seashells
  • Candles
  • Lanterns
  • Tarot cards
  • Wands
  • Books, especially aged, leather-bound, and/or related to witchcraft
  • Crystals
  • Crystal balls
  • Potions
  • Smoke
  • Tea
  • Butterflies
  • Cats
  • Owls
  • Frogs
  • Skulls, human and animal
  • Moon, sun, and planet imagery
  • Bread, especially homemade and freshly-baked
  • Old buildings and architecture

Websites & Stores


A list of external links to help get a better understanding of this aesthetic.

Pinterest Boards


General Themes

  • Vintage white wedding dresses and nightgowns
  • Homemade flower crowns (see Rookie tutorial) that are often adorned with leftover craft materials such as pipe cleaners, alphabet beads, googly eyes, etc.
  • Creeper shoes

Interior Design

See the numerous room inspiration/tutorial pieces published by Tavi Gevinson and Rookie: room inspiration part 1 by Tavi, room inspiration part 2 by Tavi, How to Make Your Room Look Like a Movie by Tavi. Key pointers included:

  • Antiques from thrift stores/charity shops arranged on shelves/dressers
  • Vintage lingerie as decoration
  • Intentional and pretty mess
  • Shrines (see above)
  • Confetti



  • All Souls Trilogy


  • Halloweentown
  • Harry Potter
  • Fantastic Beasts
  • Hocus Pocus
  • Kiki’s Delivery Service
  • Mary and the Witch's Flower
  • Matilda
  • Practical Magic
  • The Craft
  • Gwen
  • The Witch
  • The Love Witch


  • Bewitched
  • Good Witch
  • Little Witch Academia
  • Puella Magi Madoka Magica
  • Sabrina The Teenage Witch
  • Flying Witch
  • The Owl House
  • Wandering Witch/The Journey of Elaina
  • The Addams Family
  • Chilling Adventures of Sabrina
  • Nowhere Boys
  • Locke and Key


  • Aerial Magic
  • Hooky
  • Lumine
  • Little Witch Academia
  • Ran's Grey World
  • Muted





Teen Witch

Teen Witch was an aesthetic pioneered in the early 2010s and popularised by the online magazine, Rookie.

The aesthetic revolved around a mixture of alternative media popular with teenage girls and the iconography of Catholics and Pagans. This includes shrines, crosses, inverted crosses, Ouija boards, and white dresses. The imagery referenced in this aesthetic often sat closely with the interests of Tavi Gevinson (teenage editor of Rookie Magazine) and Petra Collins, a photographer who produced many editorials for the publication.


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