Vanilla Girl

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Vanilla Girl
Decade of origin	2020s
Key colours	White, brown, beige cream
Key values	Simplicity, authenticity, femininity, sentimentality, relatability, self-care, mindfulness and gratitude
Related aesthetics	Clean Girl Minimalism That Girl Delicate Sweet Milk

Vanilla Girl is a microtrend that emerged in the early 2020s. It's characterized by simplicity, gentleness, femininity, mindfulness, and self-care. The aesthetic is inspired by the Clean Girl and Soft Girl aesthetics and revolves around wearing wearing white and cream-colored clothing. The trend uses wardrobe essentials in a neutral-colored palette and barely-there makeup to achieve a natural and minimalistic, yet stylized appearance.

Fashion

Vanilla Girl opts for timeless, vintage fashion, such dresses, denim jeans, simple white tops and knitwear, retro-style, floral, vintage or delicate designs and simplistic, plain outfits with few accessories, if any at all.^{[citation needed]} Makeup is light and done in natural colors, typically light eyeshadow and blush and natural colored lipstick.

Visuals

• Soft colors like white, beige, brown and cream
• Fairy lights
• Scented candles
• Soft bedding, blankets and pillows
• Vintage decor
• Indoor plants
• Polaroids
• Vintage films
• Simple and plain geometric shapes such as triangles, circles and squares
• Furniture in neutral colors
• Wood and rattan
• Flower fields
• Outdoor picnics
• Cup of tea
• Stacks of books
• Soft neutral-colored rugsc

Criticism

The "Vanilla Girl" aesthetic has faced criticism for enforcing both traditional gender norms and stereotypes, lacking diversity, promoting a narrow beauty standard, along with having unattainable beauty standards, being materialistic and consumerist and lacking authenticity for encouraging a very filtered, curated version of reality.^{[citation needed]}

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