Aesthetics Wiki
This page needs work. Please help us by expanding it. If you aren't sure how to help, check the article guide Format and Content
Reason: The History and Visuals sections are AI-generated and may need to be rewritten.

Quality Tumblr is an aesthetic originating from the eponymous website circa 2012. Its audience primarily consisted of teenage girls and tends to have a lot of overlap with Basic Girl and VSCO. Quality Tumblr's specific visuals are brightly colored images of certain products and branding that were popular amongst the demographic. Additionally, other trends of that era, such as certain films and novels, quotes, and different fashions are included.


The Quality Tumblr aesthetic emerged as a visual style and expression within the Tumblr platform, which gained popularity in the late 2000s and early 2010s. Tumblr, founded in 2007, became known as a microblogging and social networking platform that allowed users to share various forms of media, including images, text, and multimedia content.

The history of the Quality Tumblr aesthetic is intertwined with the beginnings of Tumblr as a social media platform. The platform had a large community of teenaged girls, and the content here is largely revolved around their interests. They used #quality as the tag for their content.


  • Many photos revolve around a single product being held up to the camera, with the background being blurry
  • The filters are often hyper-clear and bright, with a sharper and brighter color than real life
  • Food that is more related to American teenaged girl culture, such as chocolate chip cookies, processed sweets, fries, and snack foods.
  • Beauty and fragrance products from trendy brands found in malls, such as EOS lip balm, Bath and Body Works, and Too Faced.
  • Nail art
  • Polaroid cameras
  • Fairy lights
  • iPhones
  • John Green novels




Pinterest Boards[]