Pastel Goth is a fashion style that combines traditional Goth elements with pastel colors and the Gurokawa (Creepy Cute) aesthetic. It gained popularity in the early 2010s on platforms like VK.com, Lookbook, and Tumblr. It also spread in popularity in Japan for a brief period thanks to DJ Juria Nakagawa, whose style is influenced by Tumblr trends. The style was initially met with criticism from the Goth subculture.
The style juxtaposes dark and macabre themes, such as skulls, bats, and crosses, with soft pastel hues like pink, blue, and lavender. It often incorporates elements of Victorian and DIY fashion, along with accessories like chokers, spiked jewelry, and bows. Pastel Goth makeup typically combines dark elements, like dramatic eyeliner, with softer pastel shades. The style allows for personal expression, with participants varying the balance between Goth and Kawaii elements.
Visuals[]
- Pastel skies and galaxies
- Gradient filters
- Inverted crosses
- Kawaii offensive text
- Mean Girls quotes
- Dripping things (like dripping fonts, dripping leggings, and others)
- Eyeball bows
- Skeletons and bones
- Bats
- The yin yang symbol
- Crystals
- Edits of Disney characters wearing the fashion
- Black cats
- Unicorns
- Sparkly things (stars, hearts, etc)
- Cute ghosts
Fashion[]
Like many styles on Tumblr during the 2010s, the Pastel Goth style consists of accessories and clothing that were trending around that time, some of these key features are:
- Pastel or dip-dye hair
- Eyeball bows
- Flower crowns
- Studded/Spiked headbands and collars
- Tattoo chokers
- Skater skirts
- Chains
- Black or pastel color lipstick
- Chunky cross necklaces
- Beaded/pastel bracelets
- Fishnets
- Dyed denim vests
- Oversized cardigans/sweaters
- Leather garters
- Tattoo print tights
- Printed skeleton tights
- Lace ankle socks
- Creepers (the shoes)
- Lita (shoes)
- Doc Martens
- Platform boots
Media[]
Characters[]
- Nyanpire (The Gothic World of Nyanpire)
- Pixel Pizzaz (Equestria Girls)
- Violett Blurr (Equestria Girls)
- Magical Twin Comets (Sanrio)
- River Styxx (G1 Monster High)
- Lexi Gurl (L.O.L. Surprise! Tweens)
- Lloromannic (Sanrio)
- Beatcats (Sanrio)
Resources[]
External links to help get a better understanding of this aesthetic.
Communities[]
Vendors[]
- Devilish
- Hello Cavities
- In Control Clothing
- Kreepsville666
- Monomania
- NewBreedGirl
- ListenFlavor
- MerbunnyBaby
- Daymare
- MiyakaBizu
Playlists[]
- The pastel character of the story {A simple playlist} Spotify playlist by Alex Wheeler
- Pastel goth (lavender theme) spotify playlist by miraya ☁️
- Pastel goth radio Spotify playlist by 💖🌸Kitty🧚♀️✨👛
- 💀💖Pastel Goth💖💀 Spotify playlist by Kylie Underwood
- My Vibes 🌸⚡️🖤 Spotify playlist by yasemin.ozut
- Pastel goth Spotify playlist by Ghosty
- Pastel Goth Spotify playlist by Demi Gray
- Pastel Goth † Spotify playlist by imkimbog
- Pastel Goth Feels Spotify playlist by Larissa Weathers
- The Birthday Massacre (Band) on Bandcamp
- Pastel Goth Mix (Spotify Niche Mix)
- 𐕣 PASTEL GOTH 𐕣 Spotify playlist by KowaiLechii
Gallery[]
