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Op Art, short for Optical Art, is an art movement that developed in the 1960s, characterized by the use of abstract patterns and geometric forms to create illusions that challenge and excite the viewer's eye. Artists working in this style explored the nature of visual perception, color theory, and the physiology and psychology of vision, aiming to produce effects ranging from subtle shifts to disturbing and disorienting visual phenomena.[1]

The origins of Op Art can be traced back to the 1930s with artists like Victor Vasarely, who explored unusual perceptual effects in his designs. The movement gained momentum with the 1955 group exhibition "Le Mouvement" at Galerie Denise René in Paris, which also launched Kinetic Art due to their shared interest in movement, whether virtual or real. Its popularity surged after "The Responsive Eye" exhibition at the Museum of Modern Art in New York in 1965, which showcased 123 paintings and sculptures by artists such as Victor Vasarely, Bridget Riley, Frank Stella, Carlos Cruz-Diez, Jesús Rafael Soto, and Josef Albers. This exhibition captivated the public, leading to widespread adoption of Op Art designs in fashion and media, making it seem well-suited for an era marked by scientific and technological advancements.

Op Art frequently employs stark contrasts, often using black and white to maximize visual confusion, as the eye struggles to distinguish foreground from background. However, color was also explored to create illusions of space and depth, and to investigate how colors interact, a principle known as simultaneous contrast. Artists like Bridget Riley created designs with zigzag lines that appear to shift, while Carlos Cruz-Diez experimented with "additive color" using colored strips to create modulated tones that change with the viewer's position. The movement’s reliance on the mechanics of the spectator’s eye to warp compositions into shimmering and shifting displays connects art directly with neuroscience. Despite its public appeal, Op Art faced criticism from some art critics who dismissed its effects as mere gimmicks, leading to a decline in its mainstream art world reputation by the late 1960s, although its principles continue to influence visual art and architecture.

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  1. "Op Art" on theartstory.org

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