Onii-kei is the male counterpart of Onee-kei and the conservative big brother of Gyaruo-kei. It is a highly active style often associated with rocker and military looks but also with hosts. The fashion style is geared towards high-end fashion sense leaving the rugged elements of street style. Although this style is trendy and edgy, Onii-kei is smooth and artistic. It also makes a strong statement when it comes to hairstyle and fashion accessories.

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