Aesthetics Wiki

Nice Guy is an aesthetic and internet subculture that revolves around being or making fun of an adult male who portrays himself with characteristics of being agreeable, gentle, compassionate, sensitive and vulnerable and thus believes he deserves all women and tends to be a creep. The term is used both positively (to refer to real nice men) and negatively (to refer to creeps who pretend to be nice).


Nice Guy fashion is generally non-descript (similar to the Nerd or Animecore aesthetics, if anything), but are noted for one fashion item; the fedora (technically a trilby hat, but for the sake of simplicity, we'll just call it "the fedora"). They might also wear trench coats (in an attempt to look mysterious) or suits (in an attempt to appear suave and sophisticated), but they are guaranteed to wear a fedora of some form, which is often picked on and has become a staple of the Nice Guy internet subculture.

The Yin and the Yang[]

With Nice Guys, as stated above, they might portray themselves as being agreeable, gentle, compassionate, sensitive and vulnerable. The Yin of the nice guy, however, is the stereotype everybody is familiar with; a man who uses a nice demeanor as a front and an attempt to manipulate girls into having sex or dating them because they feel entitled to it. These are the type of people who have a tendency to call every single women "sluts", "whores", "bitches" and all sorts of derogatory or sexist words when they politely turn them down for whatever reason (be it they have a boyfriend/husband/fiance that they are perfectly happy with, they just aren't interested in them, they just want to be friends, the girl they're hitting on just happens to be lesbian or they see through the act and realize what it is they're really trying to do) and will, like clockwork, refer to themselves as "a nice guy" despite all of this. After enough rejections, some or many of these individuals will typically evolve into an Incel.

The Yang of the Nice Guy, meanwhile, doesn't typically refer to themselves as a "Nice Guy" and do nice things generally because it's just the right thing to do and don't expect anything in exchange. They are there for girls not because they hope to get in their pants, but because they want to be there for people, especially their friends or people who could be friends and offer them a shoulder because, well, that's their friend. Fortunately, in the "Nice Guy" discourse, these individuals don't get dragged into the discussion and generally just live their lives peacefully. These people are often the kinds of people who the Yin Nice Guys try to act like.