Mid-Century Modern aesthetic is a design style that emerged in the Mid 20th Century, popular from roughly 1945 to 1969, and it still influences contemporary design and architecture. It is characterized by a focus on simplicity, functionality, and the integration of nature with the living space. This design movement encompasses various disciplines, including architecture, interior design, furniture design, and graphic design.
In 1958, Gibson released a line of 3 new guitars The Flying V, The Explorer, and the Firebird in order to match the mid-century modern design trends of the 1950s.
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In terms of building architecture for a commercial property such as a retail store or a restaurant, it is common for mid-centry modern buildings to have ceilings wich are either flat or pitched in a triangle shape. This is almost always paired with a front entrance that is mostly comprised of large glass pannels. Neon signage was also a common factor around this time, with large companies and franchises opening locations that featured all three of these design choices.
This building style began to reach prominence in the late 1950s to early 1960s, and remained popular until around the mid-to-late 1970s, as by that time, companies that reguaraly built their locations in this style (such as Burger Chef and Mammoth Mart) began to change their brand image, and turned to more traditional building styles.
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