Mascot Horror is a type of visual horror related to mascot costumes, animatronics, and the fear that they can induce. It focuses on the uncanny aspect that mascot costumes can present, as well as juxtaposition of these costumes in scary situations. It relies partly on nostalgia and childhood fear as well.


Mascot horror uses imagery of people (or, in some cases, robots like animatronics) in mascot costumes, typically in situations that they would not normally be in. Sometimes, the costumes have signs of wear, such as tearing, stains, or exposed mechanical parts. Sometimes, locations such as pizza restaurants (most notably Chuck E. Cheese and it's now defunct predecessor Showbiz Pizza) , amusement parks, schools, and other places that these costumes would normally appear in are used, but in situations that give a sense of fear, such as being abandoned or at night.

Media examples

  • Five Nights at Freddy's franchise
  • The Banana Splits Movie
  • Willy's Wonderland
  • Duck Season
  • Murder House
  • Silent Hill
  • Dead by Daylight
  • Naughty Bear
  • Tattletail (game)
  • The Walten Files


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