Aesthetics Wiki

Indie is an aesthetic based on individuality and independence. There are two camps of Indie, as the aesthetic underwent a modern resurgence in 2019-2020 labeled Indie Kid. This style involved a variety of independent music genres, including shoegaze. This can also include the indie movie genre, as many movies in the genre add to the original indie aesthetic.


The Indie aesthetic was, in many ways, similar to the Pastel aesthetic, however, the color is paler and even less intense. Another key difference between the two is while the Pastel aesthetic conveys a sense of innocence and sweetness, the Indie aesthetic conveys more of a darker, moodier tone. Photos in this aesthetic often have sad text overlaid to further communicate the mood. Indie blogs also often feature photos of ornate architectural spaces, snow-covered landscapes, and bruised skin. Photos may be low quality and grainy for the vintage look.


Pinterest boards are a good way to get inspiration related to an aesthetic.


Old school Indie fashion was pretty vague and unassuming. Many pieces were thrifted and casual, a bit more digestible and easier to assemble than Grunge although very similar. It is borderline Normcore due to how wide the spectrum of the fashion is, the common theme is individuality so personal preference is the biggest value present. Some other common factors include darker colors and alternative tendencies.

  • Band and brand t-shirts
  • Cardigans
  • Jeans
  • Tennis shoes, boots, Chuck Taylors
  • Jean, leather jackets
  • Flannel
  • Rayban sunglasses
  • Skullcaps and beanies
  • Little to no jewelry
  • Natural hair and makeup


Independently released music is not directly financially dependent on any of the four major labels (WMG, Sony BMG, EMI, and Universal). Specifically, Indie rock, a genre of rock music that originated in the United States and the United Kingdom in the 1970s, is very popular in indie circles. Originally used to describe independent record labels, the term became associated with the music they produced and was initially used interchangeably with alternative rock. Popular musicians in the Indie scene include: