Aesthetics Wiki

This article is part of a series on the Frutiger Family

Frutiger Aurora is a subgenre of Frutiger Aero that focuses on the aurora visual; an aurora is a natural light display in Earth's sky, predominantly seen in high-latitude regions (around the Arctic and Antarctic). Auroras display dynamic patterns of brilliant lights that appear as curtains, rays, spirals, or dynamic flickers covering the entire sky. Frutiger Aurora emerged in the Early-2000s towards the end of the Y2K Futurism era and maintained it's popularity into the Early-2010s.


Frutiger Aurora first started to appear at the same time as Frutiger Aero. This was near the end of the prominence of the Y2K Futurism aesthetic (c. 1997-2004). Frutiger Aurora's first major appearance was in Mac OS 10, in which it appeared as a series of wallpapers. Frutiger Aurora gained popularity along with Frutiger Aero in the Mid-2000s and lasting into the Early-2010s, mainly in the form of wallpapers as previously seen with Mac OS 10. Microsoft prominently used Frutiger Aurora as part of their "Windows Aero" design language; this design language can be seen in Windows Vista and Windows 7.

During the Mid-2010s (c. 2012-2013), the "Frutiger" line of aesthetics were beginning to fall out of popularity. In 2015, Microsoft released their new OS at the time: Windows 10. Windows 10 abandoned the "Windows Aero" design language for a more simple look. By 2017, Flat Design had come into mainstream popularity, and Frutiger Aero was replaced.


Frutiger Aurora depictions commonly include patterns similar to auroras, beams of light, bokeh, lens flare, gradients, and dynamic patterns. The visuals inspire a calm and tranquil feeling symbolized by the wavy patterns found in Frutiger Aurora images. This sentiment is also intensified by the immense beauty of auroras in the real world, which Frutiger Aurora takes after. Other types of images of this aesthetic can also carry a sense of technological advancement and movement, similar to Abstract Tech, but one that still reminiscent of nature itself, evident by the fluidity of the visuals. Frutiger Aurora images often only contain a few colors, which are often close in hue, some images utilize contrasting colors, however, straying from the former color palette.


Television/Film & TV Shows[]

  • WALL-E (2008)

Video Games[]

  • flOw (2006)
  • Blur (2010)
  • Child of Eden (2011)