Boujee, a shorthand term for bourgeoisie, is a critical term used to describe people, things, and places that are definitively upper-class and wealthy. This term may used with both positive and negative connotations, as it can be a goal for many yet offensive to many more, as people who are overwhelmingly wealthy are often blind to the struggles of those without such wealth and opportunity. Ironically, the history of the term "bourgeoisie" references more the middle class as opposed to the aristocracy, which modern-day Boujee plays more into. Nonetheless, this aesthetic is most often associated with celebrities and wealthy business owners.

Boujee people are concerned with wealth, status, and all thing luxury. They'll often show off, or "flex", their wealth on social media to gain notoriety and followers, or "clout". Often these flexes will include expensive spa trips, high-end self care and cosmetics, buying expensive foreign vehicles or mansions, trips to luxury resorts and beaches (why is the water so blue at these places? Like unearthly blue.), and more activities of this sort. Boujee people typically radiate confidence and esteem, and can be very charitable. However, they can easily turn to narcissism and entitlement. In any case, hedonism and living life on their terms are some of the main values of boujee life. This is very similar to Baddie, but more refined.

Visual

Boujee visuals tend to be very decadent, affluent, and over-the-top in its luxury, showing off things such as name brand luxury items, high-end fashion, expensive jewelry, etc. Items can include:

  • Lace clothes
  • Silk clothes
  • Rose gold
  • Tons of jewelry
  • Expensive handbags
  • Watches
  • Bold makeup
  • Big, incredibly modern houses
  • Expensive cars
  • Luxury spa and self care imagery

Fashion

Boujee fashion is very extravagant, over-the-top, and flashy, with huge name brands being very popular, such as Hermes, Gucci, Chanel, Armani, Alexander McQueen, Louis Vuitton, Dior, Cartier, etc.

Boujee fashion also tends to be chic, elegant, and stylish way that’s associated with a fashionable lifestyle, ideology, or pursuit wearing the latest. Fashion items for the ladies can include:

  • Designer shoes and heels
  • Fake nails
  • Silk, satin, velvet, fur
  • Cocktail dresses
  • Lace tops
  • Impressive buns and braids
  • Large sunglasses,
  • Designer handbags
  • Rhinestones and sparkles
  • Real gems, diamonds, and pearls
  • Big curls, or super flat ironed hair

As far as make-up goes, Boujee make also tends to be very extravagant, bold, and over-the-top with noticeable fake lashes. Reversley, Boujee people can also be masters of the "no-makeup" makeup look.

For the men, there is Evening Black Tie dress code; a semi-formal Western dress code for evening events, originating in British and American conventions for attire in the 19th century.  In British English, the dress code is often referred to synecdochically by its principal element for men, the dinner suit or dinner jacket(sometimes abbreviated to just a DJ). This dress code includes:

  • Dinner jacket
  • Trousers
  • A black low-cut waistcoat or a cummerbund.
  • A white dress, cuffs and a turndown collar.
  • A black silk bow tie matching the lapel facings
  • Shirt studs and cufflinks.
  • A black evening waistcoat or cummerbund.
  • Black dress socks, usually of silk or fine wool.
  • Black shoes, traditionally patent leather court shoes (pumps).

Music

Boujee music typically is popular music (a lot of hip-hop and R&B) that talks a lot about living the high life and enjoying the finer things in life. Some popular Boujee artists include Nicki Minaj, Ariana Grande, Lady Gaga, Doja Cat, Megan thee stallion, etc. Despite this, some adherents to the Boujee aesthetic might also listen to Lo-Fi music to add another level of opulence to their life.

Spotify Playlists

Gallery

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