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Bon Chic, Bon Genre (abbreviated as BCBG; meaning "Good Style, Good Class") is a French phrase that refers to a fashion style, subculture and a very specific lifestyle[1] that evokes a sense of casual elegance, upper-class values and classic/traditional sophistication. The subculture is mainly prominent in France, but above all, in Paris and the Île-de-France region, where it is associated with the Parisian high bourgeoisie. Sometimes this aesthetic may be known as "Parisian Chic" elsewhere.

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